Rohit Kapoor, Global CMO of OYO has quit to Join Swiggy

OYO Startup News

OYO's head of marketing Rohit Kapoor has quit the company following four years, according to three people with knowledge of the specifics. "Kapoor has already quit OYO and is currently serving his notice," said one of the sources who requested anonymity. "He's probably to be released from his duties at OYO in August."

This is a huge loss for OYO as a leader. Kapoor was promoted to worldwide chief marketing officer at the beginning of March this year, replacing Chief Executive Officer (Southeast Asia and India). He has been employed by the company based in Gurugram for 44 months. He then was appointed to OYO as the CEO of its rental business (India).

In the wake of Kapoor's appointment, OYO also said that its chief business officer worldwide, Ankit Tandon, will assume the responsibility for Southeast Asia with a specific concentration on Indonesia as well as the Middle East region as its CEO. Ankit Gupta, CEO of the Hotels and Homes vertical, was also promoted to CEO (India).

Swiggy Startup News

According to reports, Kapoor is in advanced discussions to join Swiggy in a higher position. "Kapoor is expected to join the food tech unicorn, assuming there is no change at the very last minute," said another source who requested anonymity because the talks are confidential.

The queries we addressed for Rohit Kapoor OYO, along with Swiggy, did not receive a prompt response. We'll revise the blog in the event they respond. Kapoor's resignation comes when OYO has seen a revival of its business following 18-24 months of slow growth caused by the pandemic. OYO had reported more than five times the growth rate in May and added over 1,250 corporate customers during the three months (March-May in the current year).

Before that, the company had several resignations from senior management in the second quarter of 2020. Gaurav Ajmera, the global Director of revenue management, and Burhanuddin Pithawala, the global Director of growth and marketing, quit the company in September. Mohit Bhatnagar, Sequoia Capital's Managing Director, has also resigned from the OYO board of directors to assume the role of an observer within the company's board in October 2020. Harshit Vyas, OYO India COO, resigned from the company in the past. The online marketplace has recently hired Vyas for Pepper Content as a chief business officer (CBO).

OYO has been planning to launch an IPO for quite many years. However, OYO's IPO plan is expected to come to fruition in the final quarter of the calendar year. In October of 2021, the company submitted the draft prospectus red herring (DRHP) to SEBI to raise an amount of Rs 8,430 crore.

Also read: Top Benefits of Virtual Workspace

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Top Benefits of Virtual Workspace You Must Know in 2022

We live in a world where trends are rapidly evolving, giving rise to new ideas for businesses to prosper and thrive. One such concept is the virtual workspace. A virtual workspace is a win-win for anyone looking for a cost-effective, flexible and comfortable business environment.

The virtual workspace is the actual answer to the start-up workspace problem. It's a consistent work environment that provides company presence and full access to the benefits of a real workplace, all without the need for a physical office. For this reason, we have seen a huge increase in virtual workspaces lately. The report shows that the number of digital nomads in the US has tripled in the past few years. There were only 4.8 million digital nomads in America in 2018, and that number has grown to 15.5 million in 2021.

Virtual desktops allow employees to interact with a variety of portable communication devices, including email, audio/video, voicemail, etc. The virtual company uses these tools to drastically reduce the work time of each employee. A robust virtual office plan replaces multiple workspaces, providing a single productivity hub that employees can use for business purposes.

Here are some of the top benefits of having a virtual workspace:

1. Superior versatility and flexibility

A virtual workspace provides greater flexibility in work, as it allows employees to work from anywhere and at any time.

Giving employees the independence to work within their set deadlines has been proven to increase their productivity and commitment to work. Employees perceive the freedom to work at any time convenient for them as a privilege of their organization.

Therefore, a virtual office is beneficial in the sense that it improves the attitude of employees to work, which means it increases staff turnover.

2. Economical way of working

The cost-effectiveness of the Virtual Workspace plan is what makes it so popular in the digital age. A virtual workplace offers significant savings because it is incompatible with the creation of a physical workplace.

Having a virtual desktop can save you a lot on additional costs such as rent, office bills, and other service fees. Thanks to this, the organisation can focus its resources on the most important aspect of its activity - investing in potential directions and achieving good profits.

In the same way, employees, being part of a virtual workspace, helps them save on travel costs and free up time for their families and themselves.

3. Rich world experience at your disposal

If you want to take advantage of access to global talent, your organization must set up a virtual workspace.

Workspace virtualization makes your company more attractive to the world. Employees are attracted to jobs that allow them to function in their place. In this sense, the virtual office plan will put global talent at your disposal.

Also, if your business is growing and you need to hire more employees, but you can't squeeze them into your existing physical workplace, switching to a virtual office will pay off. This will avoid changing the workplace or moving to a more spacious workplace.

You can easily hire as many employees as you want according to your needs by turning into a virtual company. 

4. It affects the company

Your brand will still display a respectable, expert and corporate legal reputation if you have a virtual workspace with a specific address.

Having the right place of work and workplace contact information ensures that your company's reputation is solid, genuine, and genuine.

What's more, having a virtual workplace in a visible place will fantastically enhance the impression of your company. This is why a virtual office benefits your business by having a major impact on your business.

5. No long-term commitment

A traditional office space requires many formalities, including lease and lease agreements. On the contrary, switching to the mode of creating a virtual workspace will help you get rid of problems with contracts.

This is because Virtual Office does not require any contract and is offered on a monthly basis. This makes the opt-out option flexible.

Establishing a workplace on the basis of an employment contract turns out to be unprofitable since it is impossible to quit the workplace before the expiration of the contract. This makes the virtual office popular among entrepreneurs. 

The business assistance offered by virtual offices is sometimes overlooked but can still be of great help to your business. Your time and effort may be occupied with tasks that can be delegated elsewhere, such as answering calls, handling mail, and performing general administrative tasks.

Various virtual office software provides solutions included in your virtual office plans that make your work easier, allowing you to focus on the core processes of your business. By providing such assistance, a virtual office brings great benefits to your organization.

Final Words

A virtual workspace has many advantages as it actually brings all employees from all over the world together in one place. Although it is true that not all companies have succeeded. They still need to go through the traditional way of working or bring something new to their working model. Despite everything, a virtual office is beneficial for most companies whose employees are happy to work from different countries. 

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